The New 4Ps of Marketing
by Jim Walker Every Marketing 101 student learns the 4Ps of Marketing: Product, Price, Place, and Promotion. However, powered by the rise of social media, a new and dramatically different set of 4Ps is emerging: Participation, Permanence, Portability, and Pithiness. Participation At it’s core, social media is about massive, constant, and incredibly diverse participation across every age...
How Fast We Forget....
Does learning decay as fast as these sales leads? MIT Study finds that success rate of initial calls plummets within 1 hr. http://bit.ly/s8G8G The most potent time for training success is within the first 12 - 24 hours after the initial material has been learned! If the new material can be reinforced and used in context during the window of that golden first day - the chances for long-term...
Smart FM →
Learning engine driving memory one bit at a time.
One vote for GREATEST commercial EVER
Nike “I’ve Got Soul”
It is astonishing what an effort it seems to be for many people to put their...– Thomas A. Edison
The first law of behavorial psychology: “Whatever you reinforce, you’ll get more of..” The incredible plasticine minds of the 21st century. Every child should start a permamenent learning blog life stream. The key will be to develop unique powers of original observation, not merely drown in the recycled tweeter droppings of the fan seeking thoughtless.